The Advertising Regulatory Council of Nigeria (ARCON) has introduced a new policy that will require Nigerian individuals and businesses running social media advertisements to pay an extra cost for the vetting of their content. Previously, ARCON had mandated social media influencers, bloggers, and others to seek its approval before advertising any product or service online. The regulatory body has now released its rates for vetting such content.
Under the new policy, the normal vetting process for a social media ad will cost N7,500 and take approximately 7 days. However, for those seeking expedited approval within 2 days, ARCON has set a fee of N70,000.
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ARCON Introduces New Policy for Vetting Social Media Advertisements in Nigeria
The Advertising Regulatory Council of Nigeria (ARCON) has introduced a new policy that will require Nigerian individuals and businesses running social media advertisements to pay an extra cost for the...
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